Ovi Mail creators conceived it as a convenient service for owners of mobile devices, which do not have to necessarily have access to a PC to check e-mail. Accordingly, the entire interface of the service "sharpened" by mobile users. Apparently, all this had to taste the newly users of the service - so for four months already typed 250 thousand.
The secret of popularity is simple - a user-friendly interface, protecting against spam and viruses, 1 GB of memory.
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