Tuesday, December 9, 2008

MOTOAURA in London - some musings


Mobile-review have posted an article on the new Motorola Aura. Here are their final words.

Will it sell well? Definitely yes. However, it's important to realize that it's not a phone per se, but rather a fashionable accessory that happens to have some calling features onboard. The AURA's target audience won't care much about its usability or practicality - at the end of the day, they are after its design and some history behind it. On a side note, don't expect Motorola to launch a sequel to the AURA, or at least not in the next two-three years. All in all, it's a very likable solution for those who would like to break from the mould and do so with style at that.

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