Monday, October 5, 2009

Ecrio, Aplix Unlock Java for Rich IP Communication Services

Expanded Partnership Delivers Java MIDP 3 Enhancements.

CUPERTINO, Calif. and SUNNYVALE, Calif., -- Ecrio, the pioneer in real-time, rich media communications and mobile commerce software, and Aplix, the global leader in deploying Java technology in mobile phones and other consumer electronic devices, announced an agreement to make Ecrio's rich IP communications capabilities available to thousands of Java developers and applications via the Aplix JBlend(TM) Java platform. The joint solution will simplify the development and roll-out of rich mobile applications and complete end-to-end services.

As the development lead for Mobile Information Device Profile 3.0 (MIDP 3.0), Aplix will leverage new MIDP 3.0 capabilities, such as idle screen midlets, inter-midlet communication and concurrency, while taking advantage of Ecrio's SIP/IMS framework and 'application empowerment' enhancements. The combination will enable compelling Java applications that surpass those available on today's most sophisticated smartphones. As one example, the first joint demo features a Java application developed by Ecrio partner Persistent Systems, running on Aplix's JBlend platform, and integrated with the Ecrio-powered Rich Communications Suite (RCS) and Voice Over IP (VoIP) client framework.

Ecrio founder and CEO Nagesh Challa said, "The global popularity of Java-based devices made it imperative that Ecrio attract recognized Java experts such as Aplix. As operators and device suppliers eagerly look to launch rich services while minimizing their risk and investment, the Ecrio IP communications suite and Aplix JBlend platform make a powerful combination."

"Since 1999, Aplix has shipped its JBlend platform on over 500 million Java devices," said Ryu Koriyama, Aplix CEO. "We've succeeded by staying at the forefront of new developments, as our formal, ongoing role on the Java Expert Group will attest. Our work with Ecrio unlocks a whole new range of rich IP communication services in Java applications. We anticipate Aplix customers taking early advantage of these capabilities with an exciting array of new applications."

Personal demonstrations of the new Java application, featuring RCS and VoIP capabilities and running on the JBlend platform and the Ecrio client framework, are available at CTIA, San Diego, which runs from October 6 - 9. Interested parties may contact either info@ecrio.com or info@aplixcorp.com.

About Ecrio

Ecrio is the leading supplier of real-time communication and commerce client software solutions for the mobile industry. The Company's communications solutions include device software products for rich media and IP communications. The company's mobile commerce solutions include electronic payment and redemption solutions. Ecrio was founded in 1998 and is headquartered in Cupertino, California USA with R&D and support centers in Cupertino, Japan, Korea, and India. The company is privately held with external funding provided by leading investment firms and leading companies including NTT DOCOMO and Visa, Inc. www.ecrio.com.

About Aplix Corporation

Aplix, a world leader in delivering software innovations, offers solutions for consumer electronics that enable new services and enrich the end user experience. Aplix has been a pioneer in providing software solutions that have dramatically enhanced the capability of consumer electronic products. Aplix enabled one of the most successful wireless content businesses in Japan, and its solutions are powering audio visual equipment and mobile devices for companies such as Motorola, Panasonic, Samsung, Sony, NEC, and HTC. Aplix's technology has been shipped on over half a billion devices globally as of December 2008, with over 30,000 games and contents specifically created to be deployed on its innovative technology. The company works closely with global wireless operators including China Mobile, China Telecom, NTT DOCOMO, and Vodafone to deliver next generation services on existing and new devices.

For more information, please visit: www.aplixcorp.com

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